Why is Employee Engagement so Important

2 September 2024, 09:00,
Employee engagement research is becoming an important trend in world team management practice.
Why is Employee Engagement so Important

Amid the hybrid working environment and accelerated digitization companies are realizing more and more that employee engagement promotes productivity improvement and innovation. According to global research data a high level of employee engagement is directly linked to talent retention in the company and to customer satisfaction. Regular monitoring of the engagement level helps organizations to adapt themselves to changes in the environment and in employee requirements, which is a key element of success in today’s business.

What does engagement mean?

Engagement may be defined as the degree to which employees feel themselves an important part of their job: their interest, commitment and responsibility. High engagement brings about more tangible outcomes of a higher quality, lower staff attrition and an improvement in customer satisfaction level.

The Gallup Organization is one of the world’s leading research centers that is proactively studying employee engagement. Their research shows that engagement has a direct impact on productivity, innovation and overall business success. Gallup developed an engagement measurement methodology highlighting key factors such as professional growth opportunities, management support and a feeling of affiliation with the team.

Our experience

Engagement research has been practiced by Colvir since 2019.

The key research method we use is polling.

We believe that polling, as the most common tool, facilitates effective and fast employee feedback and helps to identify problem areas.

Not only do we measure the engagement level by running our polls twice a year, but also use the outcomes to design actions aimed at increasing the same.

Based on research outcomes we gain access to dashboards with recommendations and individual plans that include training and one-to-one meetings promoting formation of a more productive team.

We would like to say in conclusion that engagement research is not just an important process, but is rather a strategic step towards company improvement. Companies that make investments in understanding and developing this aspect gain significant advantages in the competitive environment. In the final analysis employee engagement is an important aspect in creating a healthy and productive corporate culture.

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